✦App Store & Google Play Publishing

Publish Your App on Google Play & the App Store

We take care of the full submission process for Android and iOS apps — developer account setup, Google Play's 12-tester closed testing, store listings, privacy declarations, signing, review and rejection fixes — so your app goes live without the back-and-forth.

  • Your app, your developer account
  • Google Play 12-tester closed testing
  • Apple rejection fixes
  • Android & iOS
COMPREHENSIVE PUBLISHING

Why Publishing Takes Longer Than Building the Last Feature

Store guidelines, 14-day continuous tests, privacy declarations, and compliance checks require dedicated execution. Zunaki manages every step on your own accounts so you can stay focused on product engineering.

01

Developer Account Setup

Google Play Console and Apple Developer Program enrolment, identity verification, and advice on personal vs organisation accounts (including D-U-N-S numbers).

02

12-Tester Closed Testing

We plan and run your Google Play closed test: recruiting and onboarding testers, tracking opt-ins every day, and keeping the 14-day clock running.

03

Store Listing & Declarations

Titles, descriptions, screenshots, content rating, target audience, ads declaration, Data Safety form and Apple App Privacy details.

04

Builds & Signing

Android App Bundles with Play App Signing, iOS certificates, provisioning profiles, TestFlight builds and version management.

05

Review & Rejection Fixes

We answer reviewer questions, fix policy issues and resubmit — for both Google Play policy and Apple App Review Guidelines.

06

Updates & Releases

Staged rollouts, update submissions, policy-change notices and target API level updates after launch.

GOOGLE PLAY MANDATE

12-Tester Closed Testing Requirement

Personal Google Play accounts created after Nov 2023 require 12+ real testers opted-in for 14 continuous days before production unlock.

✕

Where Developers Usually Get Stuck

!
Tester Dropouts Reset the Clock If testers leave and count drops below 12, Google resets the 14-day timer back to day one.
!
Zero App Engagement Triggers Rejection Google monitors telemetry; testers who join but never open the app lead to rejected production access.
!
Weak Feedback & Review Questionnaire Vague or template answers in the production questionnaire result in mandatory 14-day extensions.
!
Premature Production Applications Applying before satisfying genuine testing criteria locks your console track in review limbo.
✓

How Zunaki Guarantees Production Approval

✓
15+ Real Android Device Testers We onboard surplus testers so individual drop-outs never reset your 14-day progress counter.
✓
Active Daily Usage & Telemetry Tracking Our team checks daily opt-ins and ensures real interactions to produce authentic analytics signals.
✓
Documented Feedback & Iteration Updates We collect structured feedback and release a documented test patch that Google reviewers look for.
✓
Complete Production Application Handling We craft thorough, compliant questionnaire answers that pass Google's manual review on the first attempt.
APPLE APP STORE COMPLIANCE

App Store Review & Rejection Resolution

Apple tests every binary against strict Human Interface and Review Guidelines. We eliminate common blockers before submission and resolve rejections fast.

Guideline 2.1

App Completeness

We eliminate crashes, placeholder assets, and broken links, configuring dedicated reviewer test credentials for all login-gated features.

Guideline 2.3

Accurate Metadata

We ensure screenshot devices match actual binary resolutions, and descriptions precisely match feature functionality without misleading claims.

Guideline 4.2

Minimum Functionality

Apps cannot feel like repackaged websites. We ensure native device integration, offline fallbacks, and platform-specific UI patterns.

Guideline 5.1.1

Data Privacy & Deletion

We configure mandatory in-app account deletion flows, permission prompt strings (NSCameraUsageDescription etc.), and App Privacy declarations.

Guideline 3.1.1

In-App Purchases (IAP)

We audit digital entitlement delivery, ensure StoreKit compliance, and prevent external billing workarounds that trigger immediate rejection.

App Review Fast-Track

Resubmission Appeal Prep

When an unexpected rejection occurs, we map the issue to reviewer notes, deliver the required patch, and craft clear resolution letters.

PLATFORM SPECIFICATIONS

Google Play vs. Apple App Store Publishing

Key requirements, account fees, and compliance hurdles compared side-by-side.

Google Play Console
Developer Account Fee One-time US$25 registration fee
Mandatory Pre-Launch Testing Closed test with 12+ opted-in testers for 14 continuous days (personal accounts)
Production Build Format Android App Bundle (.aab) with Google Play App Signing
Privacy & Data Declarations Comprehensive Data Safety form + verified Privacy Policy URL
Account Deletion Policy Mandatory in-app deletion AND an external web deletion request link
Review Velocity Hours to several days (often longer for initial personal accounts)
Apple App Store
Developer Account Fee Apple Developer Program, US$99 annually (DUNS number required for organization)
Pre-Launch Testing No mandatory 14-day test; TestFlight available for internal & external beta
Production Build Format Signed iOS Archive (.ipa) uploaded via Xcode or Transporter
Privacy & Data Declarations App Privacy "Nutrition Labels" detailing exact tracking & data collection
Account Deletion Policy Mandatory in-app initiation of permanent account deletion
Review Velocity 90% of submissions reviewed within 24–48 hours

Fees and policies are governed directly by Google and Apple. We verify all current guidelines for your specific account setup prior to submission.

HOW IT WORKS

From Build to Live in Four Steps

A simple, transparent process — you can see progress in your own developer console at every stage.

01

Free App Review

We check your build, account type, listing and privacy setup, and send a checklist of what's missing.

Day 1
02

Listing & Compliance

We prepare store listings, screenshots, Data Safety / App Privacy answers, content rating and policy declarations.

Days 1–3
03

Testing & Submission

We run Google Play closed testing where required and submit to both stores with reviewer notes and demo accounts.

14+ days on Google Play
04

Approval & Launch

We handle reviewer questions or rejections until the app is live, then help with rollout and updates.

Launch
FAQ

Frequently Asked Questions

Personal Google Play developer accounts created after 13 November 2023 must run a closed test with at least 12 testers who stay opted in for 14 consecutive days before they can apply for production access. The requirement was originally 20 testers and was later reduced to 12. Organisation accounts are not subject to this requirement.

Yes. We always publish on your own Google Play Console and Apple Developer accounts so you keep full ownership of the app, its reviews and its revenue. You add us as a user with the permissions we need and can remove access at any time.

Yes. Send us the rejection message from App Store Connect. We identify the exact guideline cited, make or recommend the changes (code, metadata, privacy details or demo account), and prepare a clear reply to App Review before resubmitting.

If you are a registered business, an organisation account is usually the better choice: it shows your company name on the store and is not subject to the 12-tester closed-testing requirement. It does require a D-U-N-S number. Individuals without a registered business need a personal account.

Apple reviews most submissions within a day or two. Google Play reviews can take from a few hours to several days, and first submissions from new accounts often take longer. On Google Play, new personal accounts must also complete the 14-day closed test first.

Your release build (or source code), developer account access, app name and descriptions, icon and screenshots (or we can create them), a privacy policy URL, and answers about the data your app collects. We send you a simple checklist at the start.

Yes. The store requirements are the same however the app was built. As long as we can get a signed Android App Bundle (AAB) or an iOS build, we can publish it.

START A CONVERSATION

Ready to Get Your App Live?

Send us your app details — package name, platform, and where you are stuck — and we'll tell you exactly what's needed to get it published.

Tell Us About Your Project

Share a few details and we will reply by email with next steps.

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